Brand Copywriting

marketing neuromarketing

15# Marketing Neuromarketing explains why your customers don’t buy

By now you know that texts are a fundamental pillar in your marketing strategy, but it is not a pillar that can support the full weight of your brand’s success or failure. You have created a product or service because you are aware of the need that needs to be covered. That is, there is … Read more

How Neurocopywriting avoids you these 13 fatal common writing mistakes

#14 How Neurocopywriting avoids you these 13 fatal common writing mistakes

In this chapter we are going to see some aspects that you should improve in your texts. I have only added the most relevant ones accompanied by examples, to make their application easier for you. A. Commas, enemies of fluency I love how one of the chapters book begins Where goes the coma of Fernando … Read more

optimize content

13# How to optimize content with neurocopywriting and logical arguments

The reason why you choose to put that coin into that homless’s pocket instead of the other one’s is that the first just was bigger than the second one’s A homeless person asks for money in a busy street. In front of him he holds a sign with the words “I need help, I’m blind.” … Read more

customer relationship

11# Cialdini, Kawasaki and your love for the customer relationship

Preface, an important introduction to why neuroscience is a lot related with customer relationship… According to consultant Jay Walker-Smith, we went from receiving 500 daily advertising hits a day (1970) to more than 5,000 (2010). The most incredible thing is that in 8 years, and due to the hours we invest in social networks, we … Read more


1# Why I invested 100% on Neurocopywriting and how is paying me off

At age 10 I wanted to be a neurosurgeon. A cousin of my grandfather gave me her 8 volumes of Bourgery’s Atlas of Human Anatomy. Excited, I spent hours looking at the illustrations, memorizing the areas of the brain as if they were going to examine me the next day. The truth? I didn’t want … Read more

emotions in writing

How to use neuromarketing to evocate emotions in writing

Hello friends! How to use neuromarketing to evocate emotions in writing? Let’s break this down! 😀 How to excite the consumer’s sleepy brain and make him want to buy your product? The great copywriter Gary Bentensvenga claims that people buy because of the need for love, fear of embarrassment, desire to feel important, desire to look … Read more

How to improve copywriting? 6 proven ways to easily do it

We have become frequent with local useful materials and news and have not broadcast about more fundamental things for a long time. For example, about copywriting. At least about our favorite benefits and USP, remember the harsh minutes of school lessons in the Russian language and, of course, dilute everything with examples, examples and more examples. … Read more

sales funnel copywriting

What is sales funnel copywriting and how it works on each phase

A fulfilled sales plan is one of the most pleasant and objective indicators of a company’s good work. Agree that not only the client department has been involved in this process for a long time.  As practice shows, content is an important component of marketing activities. Yandex.Va with new rules for issuing search queries, content collection services, … Read more

Copywriting Guide

The Ultimate Personal Notes Carreer Copywriting Guide

What is copywriting? This copywriting guide will tell you everything about this. Copywriting is the art and science of writing copy (words used on web pages, advertisements, materials, etc.) that sell your product or service and convince potential customers to take action. In many ways, copywriting can be compared to hiring a sales person to speak to … Read more

high quality article

How to write always remarkable high-quality article + Checklist Points

It is easy to imagine how high the competition is now among editors, copywriters and authors. A quality article is the main tool of any online publication. The audience chooses text materials for convenience and accessibility, preferring information content and an interesting approach. Let’s figure out how to write quality text – check your article against our checklists. General nuances of … Read more